Digital and Social Media Marketing

Business Management and Technology ICON100Digital and Social Media Marketing

Course #8125

1 Credit/Elective

Course #8125V

1 additional credit for completing the Cooperative Education work-based learning method of instruction 

36 Weeks


  • Explore principles, strategies, tools, and tactics related to consumers branding, advertising and promotions
  • Explore how success is measured in a digital and social media marketing campaign
  • Conduct research projects related to electronic marketing

Students qualified as CTE finishers will take an Industry Credentialing assessment related to the course